Contact:
Tracy Reith

LinkedIn
Twitter: treith

Locale:
Portland, Oregon

Résumé - PDF
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Portfolio

Philosophy

To create order out of chaos.

The target audience ultimately determines the success of any project. I am its advocate.

Information is data in context. I delineate the context that allows users to make sense of data, turning it into useful information.

Customer experience encompasses all user interaction. I design user interface activity and specify system behavior, creating an environment in which users can accomplish their goals in an optimal manner.

Summary of Qualifications

I document project requirements and specifications, specify user-system interaction, and design and test interface solutions.

Technical Skills

Experience

2010 - present

Con-way Enterprise Services IT Portland, Oregon
Senior Usability Systems Analyst

2005 - 2010

EthicsPoint, Inc. Product Engineering Portland, Oregon
Senior Interface/Interaction Designer (Business Analyst) / User Experience Team Lead
HTML developer and documentation specialist

2002 - 2005

Independent Consulting: Information Architecture/Business Analysis/Web Design

Clients: Brain Tank Solutions, Inc.; CMD; Design Showroom; Fortix LLC; Grady Britton; ID Inc., Intel Innovation in Education (for CMD); JELD-WEN (for CMD); Mo Duk Pai Association; Norris Lane Press; OHSU Stroke Center; Trendwest (for CMD)

2001 -2002

Purple Mountain Media Company Internet Operations Portland, Oregon
Senior Information Architect / Business Analyst

1999 -2000

Convergent Communications, Inc. Web Solutions Portland, Oregon
Senior Information Architect / Business Analyst

1988 -1999

Young & Roehr Group Portland, Oregon

Clients: Boise Cascade Paper; CFI; Colonial Pacific; Freightliner; Imagenation; Mercedes Benz Credit Corp.; Freightliner SelectTrucks; Sharp Microelectronics; Standard Insurance; Tektronix

Information Architect / Project Coordinator
Web Designer
Senior Production Artist

Education/Training

1985

Stanford University
Department of East Asian Studies Bachelors Degree

Chinese history, language, economy, politics; taught English in Taiwan as a volunteer for six months; additional course work in design and typography.

1998

Portland State University
School of Extended Studies Certification

Certificate of Professional Development, Multimedia Professional Program.

Affiliations

Computer-Human Interaction Forum of Oregon (CHIFOO), member.

Pacific Association of Women Martial Artists, president 2011, vice-president 2010, head of Communications Committee 2010, board member 2010-2012, member since 1998. Redesigned and maintained www.pawma.org.

Mo Duk Pai Kung Fu, black belt 2010. Trained since 1996.