master gateway page for Tracy's web site www.treith.com
Information Architecture: Creating Order out of Chaos


What is an IA Responsible For?

Identifying strategic / business goals.

Identifying user goals.

Anticipating additional user needs / desires.

Documenting site requirements.

Organizing and labeling content.

Designing navigation scheme.

Specifying user-site interaction and flow.

Planning for future development (scalability).

Conducting usability tests.